This project brought together a pair of sibling podcasts—two distinct shows produced by different branches of Digital Surgeons, a creative agency known for its work in digital branding.
Forward Obsessed is an entrepreneur-focused podcast exploring start-ups and the personal journeys of their founders. Recorded live in-studio, each episode features two co-hosts in conversation with a guest, creating a long-form, insight-driven interview experience.
Designing Demand takes a different approach: a remote, one-on-one interview series spotlighting marketing professionals with unconventional, diverse career paths. Guests join from around the world, bringing a wide range of perspectives.
While each show serves a different niche in the business world, both share the same creative DNA. The Digital Surgeons ethos runs through their tone, style, and storytelling. From a design standpoint, it made sense to align them visually—subtly connecting them while preserving their individual identities. Forward Obsessed needed a refresh, while Designing Demand called for more extensive original asset creation.
Designing Demand: Bringing It to Life
For Designing Demand, the priority was to create a stylish video intro that brought their cover art to life. We animated the existing particle design, layering in subtly animated text and graphic elements to add energy and movement. The result was a high-impact opener that set the tone for each interview.
We also produced a teaser clip to run as a pre-roll—featuring one of the most insightful moments from the episode. The grayscale treatment with an RGB-split focal area gave it a striking, modern look. To complete the package, we handled full audio mastering, color correction, and custom lower thirds, ensuring a polished, professional finish from start to end.
Thumbnail Artwork with a Shared Identity
For both shows, we created episode-specific thumbnails for their video releases. Each show’s design leaned heavily on greyscale imagery paired with bold accent colors, so we used that as the unifying cue. The result: two sets of thumbnails that are distinct in style yet clearly connected by a shared visual language.
Forward Obsessed: Polished in Post, Seamless in Playback
Since Forward Obsessed is filmed live in studio, we can give each episode an added layer of refinement. Here, we applied a quick round of audio mastering and color correction, and used two camera angles to discreetly mask edit points—tightening the pacing and removing errors while preserving the natural rhythm that makes long-form interviews engaging.
Highlights Without the Hard Edges
For both shows, we shaped short-form clips from each episode to highlight standout moments and extend their reach across platforms. The faster pace demands more editing, but we keep the focus on enhancing what’s there—using well-placed cuts and angle changes to strengthen the story without overwhelming it.
